2026 Exercise Trends Report
Launching Soon – Join The Waitlist To Get Notified (Plus Exclusive Discounts)
The 2026 Exercise Trends Report reveals the top workout activities, growth areas, and fitness business opportunities. It’s built for business leaders, marketers, investors, and startups who need up-to-date, actionable insights.
- Discover which fitness trends are blowing up, which are on their way out, and how consumer preferences are shifting.
- Get quantifiable data on the market opportunities these exercise trends present and insights into what’s driving them.
- Tap into these rapidly growing areas to maximize revenue and get ahead of your competition.
We’ll email you when we launch the 2026 Exercise Trends Market Report (and give you a juicy discount to say thanks for waiting too).
Trusted By Top Fitness Companies
Our market research reports are trusted by leading gyms and fitness brands including Equinox, LA Fitness, YMCA, and Casio, along with top consulting companies like BCG and KPMG…
Who Is This Trends Report For?
Our fitness market research covers the key info you need to grow a business effectively. It’s used by:
- Global fitness brands
- Gym & health club operators
- Independent fitness business owners
- Fitness startups & tech platforms
- Commercial fitness equipment companies & suppliers
- Industry consultants
- Marketing & strategy teams
It helps businesses make smarter decisions, shape their marketing, and stay ahead of competitors in an ever-changing market.
What Our Customers Say
“Packed with valuable insights – I buy it every year.”
– Fitness Club Operator
“Everything we need to stay competitive in one document.”
– Equipment Manufacturer
“The data helps guide our go-to-market strategy.”
– Gym Franchise CMO
“We use it to confidently present to investors.”
– Startup Founder
